True Romance, Fall Winter 2012

A homage to the film True Romance, the summer 2012 campaign is a post modern pastiche filled with authentic moments of discovery. The mood captured is a dusty road trip while listening to Elvis’ Blue Hawaii, the taste of sharing a slice of pie at a diner and the feeling of sneaking a kiss in deserted phone booth. With the campaign we explored the profound love between friends, your partner, a place, an idea and a moment. A true romance.

Contributors

  • Creative Director Reanna Evoy
  • Photographer Susanna Howe
  • Stylist Kate Young
  • Set Design Sean Daly
  • The Production Club